Page 151 - ESSAYBCTO ENG 3rd

What is GOB business?

The GOB business is a business that can be done as long as there are many m

embers and many affiliated stores . The idea for the GOB business was found i
n the morning newspaper I read every day . When I look at the morning newsp

aper every morning, I have always seen countless advertising leaflets betwee

n the pages .

I didn't even look at that ad , I just opened the newspaper every day and threw
all the flyers in the trash . There are probably countless people like me .

The cost of that flyer alone is hundreds of billions of won per year , and how

much is the environmental damage ?
As I was thinking about how many advertisements are not recycled and what

the recycling rate is even if they are , a bright idea popped into my head .

Why do they randomly post such meaningless advertisements that people don'

t even pay attention to ?
Isn't that just to somehow let people know and get them to come to their stor

e ?

So, if members could go and use the service without wasting material and

time , wouldn't it be possible to save a lot of advertising costs ?
Is there any groundbreaking marketing using member organizations ?

That's why the membership management business that started is the GOB Oh

- Yes Card business . I figured it out up to that point, and while I was wonderi
ng how to connect members and advertisers ( businesses ) and raise profits ,

I saw the easy checker placed in each store and was delighted and said, ' That'

s it ! '

Everything people eat and use passes through that machine ,
All we need to do is create a program to manage that performance . That's it .

I stayed up all night and devoted myself to programming system theory , and i

n the process, I met many programmers .
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And then we started doing market research .

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