Page 30 - ESSAYBCTO ENG 6nd
P. 30

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                               Chapter 1 Technology and Market Overview


                    Section 1    Technical Overview           ------------------------------      1
                    Section 2    Market Overview              ------------------------------      4




                                           Chapter 2 Sales Estimation



                    Section 1    Number domain sales          ------------------------------      7
                    Section 2    O2O sales                    ------------------------------     12
                    Section 3    Multi-business sales  ------------------------------            17
                    Section 4    Sales estimation results     ------------------------------     24




                                   Chapter 3 Income Statement Estimation


                    Section 1    Preparation of income statement  ------------------------------  25
                    Section 2    Cash flow estimation         ------------------------------     27




                                     Chapter 4 Business Value Evaluation


                    Section 1    Calculation of discount rate  ------------------------------    32
                    Section 2    Calculation of business value  ------------------------------   33
                    Section 3    Evaluation of technology value  ------------------------------  34




                                              Chapter 5 Conclusion


                    Section 1    Valuation Results            ------------------------------     36
                    Section 2    future direction             ------------------------------     37




                       references                ---------------------------------------         39






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